Exercere | Don’t Sweat It

Exercere Black Week campaign

A female-owned brand run by two young queens absolutely killing it in the game. Been on my radar for a minute — so when asked to write and direct a piece about a “cancel-contender” movie director — checking all the wrong boxes, I was in.

Blending fashion and dance with a meta-narrative and edgy humor, this short film scratches the surface of fe/male gaze perspectives, in the name of unashamed, fiery passion. Judge for yourself where the charade is heading — part #2 drops September 20